Jelena Đaković, creator of the brand Libra Consulting, Huma Kotor Bay, said at the “Summer 2023” conference panel that they worked throughout the winter season in order to enter the new summer season prepared.
“We did a lot of different activities and during the whole winter season, we did not allow ourselves to enter this summer season unprepared, which often, unfortunately, happens to seasonal hotels. We made preparations as soon as we finished the winter season, from October for this one, so we enter very prepared. We enter with a very good position in terms of the number of reservations and the number of guests, and prepared in terms of the offer so that we can offer our guests something different,” she said. Nowadays, it is easy to get a lot of information, so today’s guests are more “educated” in terms of tourism. “Guests are very demanding, that is, they have become very educated. They have a lot of opportunities to get information, they can easily analyze what advantages are offered to them in different hotels and have, with all today’s technologies, a very simple way to see where they will be the best or where they can get the most,” she added. The point is to satisfy guests throughout their stay with a variety of content. “It is necessary to invest a lot of effort, thinking and energy in order to create content for the guests within the hotel that will satisfy their needs during the entire stay, and we based ourselves mostly on such things,” said Đaković. Guests are very demanding, that is, they have become very educated. They have a lot of opportunities to get information, they can easily analyze what advantages are offered to them in different hotels and they have, with all today’s technologies, a very simple way to see where they will be best or where they can get the most,” she added. The point is to satisfy guests throughout their stay with a variety of content. “It takes a lot of effort and thought and energy to create content for guests within that hotel that will satisfy their needs throughout their stay, and we based ourselves mostly on such things.” Đaković pointed out. Guests are very demanding, that is, they have become very educated. They have a lot of opportunities to get information, they can easily analyze what advantages are offered to them in different hotels and they have, with all today’s technologies, a very simple way to see where they will be best or where they can get the most,” she added. The point is to satisfy guests throughout their stay with a variety of content. “It takes a lot of effort and thought and energy to create content for guests within that hotel that will satisfy their needs throughout their stay, and we based ourselves mostly on such things.” Đaković pointed out.
The entire conference can be viewed HERE.